Event Entertainment News You Can Use
by Mark Sonder Productions, Inc.

The purpose of this bi-monthly e-zine is to provide meeting and event planners with High Value content to help make their jobs easier and more productive. Save these e-zines in a special Inbox folder for future reference.

September / October 2007 Issue Features:


Industry News: One-Hour Webinars Created for the Busy Professional, by Patti Shock, CPCE

Webinars will be presented by the University of Nevada, Las Vegas faculty and distinguished faculty from other prominent hotel colleges, as well as by leading industry professionals. These one-hour sessions will be offered online at a variety of dates and times.

Each webinar explores a specific topic area and is designed to be a stand-alone learning experience. In one hour, on your computer, you can learn specific, relevant information to enhance your performance.

Topic categories include: hotel management, hotel marketing, food and beverage, meetings, events and (of course) entertainment.
Click here for more information.

Featured Act: Phil Vassar

One of Nashville’s most prolific scribes, Vassar has written chart-toppers for Alan Jackson (“Right On The Money”), Collin Raye (“Little Red Rodeo”) and Tim McGraw (“For A Little While”). He took Jo Dee Messina to the top with “I’m Alright” and “Bye Bye,” which won him an ASCAP Song of the Year award. He was chosen Songwriter of the Year in 1999 by the same outfit.

Now see what he is doing on his own right!
For more on Phil Vassar click here.


Tips of the Season: Monitoring Sound and Lights / Part 3

The natural association between sight and sound plays an important role in how you will set the mood and tone of an event.  Having the right entertainment to accompany various aspects of the event will determine how the audience perceives those elements and what they will remember about them.

Case Studies: For example, a well know country artist is hired to perform a private outdoor party on a small stage.  The initial lighting rider had a few problems with it.  The original rider had over 165 pars and lekos hung on a truss over twice as wide as the stage at a trim height of 25’.  The system exceeded the weight limit on the roof by 1000 pounds and the roof was only able to accommodate an 18’ trim height.  Also, because the show was in a difficult outdoor location to get to, truck access was limited.   To read about this final multi-part series click here.



As an awarding winning national entertainment agency, Mark Sonder Productions, Inc. is the leader in designing headline talent and production services for corporations, associations and facilities..

We Keep You Center Stage

For booking information on Phil Vassar or other headliners, call Mark Sonder Productions, Inc. at 540-636-1640 or visit our website at www.marksonderproductions.com.

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