Event Entertainment News You Can Use
by Mark Sonder Productions

The purpose of this monthly e-zine is to provide meeting and event planners with High Value content to help make their jobs easier and more productive. Save these e-zines in a special Inbox folder for future reference.

October Issue Features: Industry News: How to Hire and Work with a Headliner

During the selection process your entertainment company should provide you with not only a list of headliners, but also their picture, biography, availability, cost and possibly their routing information. Your entertainment company can supply the planner with the headliners tour history, venues where they have worked, and their typical audience size, if applicable. For more information click here.

Featured Act: BST featuring David Clayton-Thomas

When the University of Utah, Salt Lake City wants to have a pep rally to open the 2004 football season who do they call? Blood Sweat & Tears, that's who! In front of a TV audience of thousands of adoring fans (of both football and the band). Utah finished off Texas A&M 41-21. How can you finish off your meeting or event? With Blood Sweat & Tears featuring David Clayton-Thomas. For more on this classic band which continues to define generations as well as their own syle of music click here.


Tips of the Month: A Step-by-step Guide for Hiring a Headliner

Entertainment comes in all varieties, and in all languages...it is one of the few expressions that transcends culture. Booking headline entertainment means making choices from a vast array of options. For the uninitiated, it can be a formidable process. You must first determine what fits your client's needs and expectations. Based on the event's goals and objectives, provide the entertainment company with an audience profile to help them find the most appropriate speaker or entertainer. A step-by-step guide to this process is presented below.

  1. Research.
  2. Select an artist.
  3. Make an offer.
  4. Once the offer is accepted...
  5. Secure production.
  6. Monitor and evaluate.
    Please click here for more

As a national entertainment agency, Mark Sonder Productions is the leader in providing headline talent and production services for large venues, corporations and associations.

For booking information on Blood Sweat & Tears featuring David Clayton-Thomas or other headliners, call Mark Sonder Productions at our new telephone number, 540-636-1640 or visit our website at www.marksonderproductions.com.


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