Event Entertainment News You Can Use
by Mark Sonder Productions
The purpose of this monthly e-zine is to provide meeting
and event planners with High Value content to help make their jobs easier
and more productive. Save these e-zines in a special Inbox folder for
future reference.
February
Issue Features:
Industry
News: Standards, Fear or the Future? By Julia Rutherford Silvers,
CSEP
We are honored to welcome Julia Rutherford Silvers,
CSEP and Author of Professional Event Coordination (Wiley, 2004),
to our Ezine. We strive as an industry to continually raise the bar.
Within the meeting and event industries is the mission critical component
of event entertainment and production. To read about Julia's take
on why "standards" are important, and how they will improve
our industry, click
here.
Featured
Act: Tony Bennett
When you think musically
of the "standards," who is the first crooner you think of?
An icon of American entertainment for over five decades, Tony Bennett
captivates his audience with a commanding presence that communicates
from the front row to the back of the house. It is a special magic
that only a handful of entertainers share -- Bing Crosby had it, Sinatra
had it, Ella had it, and all who earn the title of "entertainment
legend" must have it -- and Bennett has established his place
among that illustrious company. For more information on Tony Bennett,
click here.
Tips of the Month: Standards in the Event Entertainment
Field
It has been said in a slapstick sort
of way that, "agents have no morals!" Well...if they don't
have morals, they certainly have standards. Below are a few of the
most important ones.
Always recommend using an Offer.
Always use a Contract and Rider(s).
- Always collect and hold a deposit.
Always collect and hold the balance.
Always have at least one staff person
on-site when utilizing headline entertainment.
Click
here for more detail
As a national entertainment agency, Mark Sonder Productions
is the leader in providing headline talent and production services for
large venues, corporations and associations.
We Keep You Center Stage
For booking information on Tony Bennett or other headliners,
call Mark Sonder Productions at 540-636-1640 or visit our website
at www.marksonderproductions.com.
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